Demographic targeting can be said to be a method by which advertisers focus on sites
that specifically target certain demographic groups. For example, an
affiliate marketer sells a product that you feel will appeal
particularly to women ages 18-32 with children. A demographic targeting
application can search for websites that appeal to these three specific
groups. The marketer then knows which sites he wants as affiliates instead of random selection.
When affiliates are designing their sites, they should keep demographics in mind for the sake of useful click. Try to build sites that will either appeal to a broad range of demographics or site that will appeal very strongly to one or two large demographics. This may get the attention of advertisers who will wish to take you on as affiliates. it will be an added advantage for search.
This is useful because more women will buy bras than men. More people with children are going to be buying diapers than people without children. Making sure that ads for products that certain groups are more likely to buy are directed at those groups is an efficient way of generating sales. People tends to click on what they are looking for.
When affiliates are designing their sites, they should keep demographics in mind for the sake of useful click. Try to build sites that will either appeal to a broad range of demographics or site that will appeal very strongly to one or two large demographics. This may get the attention of advertisers who will wish to take you on as affiliates. it will be an added advantage for search.
This is useful because more women will buy bras than men. More people with children are going to be buying diapers than people without children. Making sure that ads for products that certain groups are more likely to buy are directed at those groups is an efficient way of generating sales. People tends to click on what they are looking for.
